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Branding News

4 Lessons On Using Co-Branding To Co-Crush The Competition

4 Lessons On Using Co-Branding To Co-Crush The Competition

June 10th, 2016

CELEBRITIES ARE NO LONGER JUST ENDORSING PRODUCTS, THEY ARE NOW FULL-BLOWN BRANDING PARTNERS. AND THAT CAN BE A VERY GOOD THING. To build your brand, sometimes you have to share your brand. [...]

How To Use Influencer Marketing for Your Retail Business

How To Use Influencer Marketing for Your Retail Business

January 4th, 2016

One of the hottest marketing trends for the coming year is something called “influencer marketing.” Basically, influencer marketing means working with influencers — people who have a large social medi[...]

Is Snapchat Marketing Worth The Effort?

Is Snapchat Marketing Worth The Effort?

December 8th, 2015

Snapchat has exploded in popularity in just a few years, rising up to become a household social media name like Facebook or Twitter. Snapchat was offered $3 billion in an acquisition bid by Faceboo[...]

The Growth of Influencer Marketing

The Growth of Influencer Marketing

October 19th, 2015

Traditional marketing is great for business, but in today’s world, social influencer marketing is even better. Social media has disrupted the balance of power between brands and customers. Social medi[...]